Showing posts with label Internet. Show all posts
Showing posts with label Internet. Show all posts

Friday, January 12, 2018

Verizon and AT&T Both Plan to Introduce 5G Internet This Year



It's only been about 20 years since cell phones started to become popular among the common person. At around the same time, the internet became a commodity many people had in their homes. Yet, even though the history of both technologies is so recent, you would be hard-pressed to walk down any street in this day and age and not see someone surfing the internet from their cell phone. Smartphones have pervaded our society, providing entertainment, convenience, and connectivity to pretty much everyone around the country. According to David Lazarus's L.A. Times article, the newest update, 5G wireless, is coming soon.

In Las Vegas this week, there was a huge tech show called CES (which used to stand for Consumer Electronics Show). Many new electronic devices were debuted to the public for the first time. From fitness wearables to computers, tablets, and smartphones, the latest in tech was there for visitors to check out. One of the main innovations that is drawing major interest is that of the newest level of high-speed wireless internet: 5G. Both AT&T and Verizon Wireless, two of the top mobile phone providers in the world, have announced that they will be making 5G mobile internet available in several major cities, including Sacramento, before the end of the year.

For people who download or stream a lot of material on their phone, 5G seems like it will be exactly what they need. The 5G connections are expected to be much faster than the current standard 4G ones, and the connections will be far more reliable and less prone to lag. On the other hand, there are also some downsides to the faster connection. It is probable that the 5G connectivity will require that the user purchase a new phone, one that is designed specifically to use 5G. Additionally, the monthly cell phone bill will probably be significantly higher, and analysts believe that most average users won't need so much speed anyway.

Currently, mainly users who play a lot of high-bandwidth games or those who download large, high-definition movie would benefit the most from a 5G connection, but technologists expect that developers will rise to the occasion. Once 5G becomes commonplace, 4K video streaming, driverless vehicles, and immersive virtual reality are likely to follow quickly. 5G could unlock untold innovations of the future. Unfortunately, that path is likely to be expensive. Economic analysts expect the development of 5G to cost hundreds of billions of dollars, and those costs will be pushed onto the consumer with higher cell phone plan costs, but to many, the better internet connection is well worth a higher bill each month.

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Friday, October 20, 2017

Key Reinstallation Attacks Can Allow Criminals to Hack Your WPA-2 Wireless Communication



Technological advancement, which can be greatly beneficial in many ways, can also make it more difficult for you to protect your personal information. Years ago, before the advent of the internet, rates of identity theft were far lower than they are today. Identification documents and private data were not nearly as available before the era of the internet. However, now that hacking is so prevalent, we must do what we can to improve our cybersecurity and prevent hackers wherever possible. According to Samantha Masunaga's recent L.A. Times article, the latest vulnerability to address lies in WPA-2 protocol, the current industry standard for Wi-Fi protection.

WPA-2 is the fundamental protection built into most wireless communication available around the world. Until recently, it was considered the best way to protect your online information, but researchers in Belgium found a vulnerability in the WPA-2 protocol that can allow a hacker to use "key reinstallation attacks" to intercept wirelessly transmitted information, even over encrypted networks. The hacking technique, also known as "Krack," is able to target systems powered by operating systems including Windows, Apple, Android, and Linux. From computers to modems to Wi-Fi enabled refrigerators; anything on your network could potentially be hackable.

The researchers found that Kracking is most effective against computers running Linux and devices running the latest version of Android OS. The hack could be used to capture information in sent emails, credit card numbers, browsing data, and even photos and videos sent to contacts. The hacking technique, while powerful, may not be as great a cause for worry as might be expected. According to the analysts, the hacker would have to be highly skilled and in close proximity to the targeted device. Therefore, any hacker looking to use Krack would likely target large corporations, where they might find a better payout.

To protect yourself, you should download any patches released by manufacturers as soon as they are released. For Windows devices, leaving "automatic updates" selected will let your computer take care of the threat for you. Many Apple devices have already received fixes for the vulnerability and others will receive software updates within the next couple of weeks. Google is working on releasing patches for Android devices as quickly as possible. Until that's all wrapped up, you can protect yourself by sending encrypted emails, being careful with online transactions from certain devices, and adding passwords to shared files that contain sensitive information.

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Friday, May 26, 2017

Google Aims to use Targeted Advertisements to Boost Both In-Store and Online Shopping



Most people who use the internet, especially for online shopping, have noticed at some point that the advertisements that appear on web pages they visit tend to relate to items they have been looking to buy. It is one of the ways that Google makes revenue, by selling advertising space and targeting the advertisements at those consumers most likely to be swayed by them. By correlating the number of clicks on an advertisement to the actual items purchased online by consumers, Google is able to show online retailers that their advertisements are the right choice.

Similarly, Google seems to be looking to move into the non-digital marketplace. According to an article by the Associated Press of the L.A. Times, Google is looking into a new service that will track how much consumers spend in brick and mortar stores after clicking on advertisements related to those purchases. However, it will only be able to correlate the information to stores, not to specific items purchased at the stores, which may not be enough information for some advertisers.

By determining how ad clicks are connected with actual purchases, Google can help advertisers to determine whether their ads are a waste of money or actually useful. If the data is convincing enough, it could be beneficial to both Google and the advertisers it is contracted by. If advertisers see how well their ads work, they are more likely to increase their advertising budget, thus generating more revenue for the retailer and more income for Google. The main problem, however, seems to be the loss of privacy inherent in this kind of data tracking.

Already, Google has digital dossiers on everyone who uses their online services. They know what people search for, what people shop for, and even the types of videos people watch on social media. Using that information, they can create targeted ads that are directed at the proper demographics. This new system just seems to be an expansion of that concept. There are precautions in place, fortunately. The system is expected to run in a "double-blind" manner, which means Google receives personal information that credit card companies and merchants don't, while the credit card company receives information that Google doesn't. Additionally, it won't be able to gather information on cash transactions and about 30% of credit card transactions. Advertisements have the ability to help all involved parties in that they can point customers toward products they want and provided added demand on products for retailers. The main question: is the loss of privacy worth the added benefits of the ads?

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Friday, August 5, 2016

Google Fiber Set to Make Debut in Irvine



We all know the frustration of slow internet. Not only can it delay our work, it can make relaxing at the end of the day an arduous process. The endless buffering, the error messages, and the snail-paced downloads are annoying at best, and anger-inducing at worst. Fortunately, no matter how slow your internet speed is now, technology has been growing in leaps and bounds over the last several years. In fact, Google has been working on a new type of high-speed internet connection called Google Fiber. According to Andrew Khouri, in his L.A. Times article, some apartments in Orange County, California, are even getting a chance to try it out before anyone else.

The Irvine Company, a private real estate company that owns a large portion of the rental property in the city of Irvine, California, just released a statement that Google Fiber is being made available in many of its properties. While they didn't reveal many specifics about when the internet will be made available, Google has stated that their beachhead market will be small businesses and some apartment communities in Irvine. Irvine Co. is Orange County's largest landlord, and as such, is drawing even more interest through their sudden move to provide this highly-sought-after amenity.

Google Fiber isn't just slightly more powerful than normal internet; it can reach speeds up to 40 times faster than the average broadband connection. Housing developers, business owners, and many others are doing everything they can to get a foot in the door with Google Fiber, knowing that the ultra-high-speed internet can be a huge benefit for personal use or for prospective home-buyers. Analysts believe that having the high-speed internet that Google Fiber offers will be a way for commercial landlords to quickly draw in new renters.

Google released a statement recently that said that the roll-out of Google Fiber will be limited. The properties will be limited to those located in Irvine that already have the necessary "existing fiber infrastructure." Fortunately for the Irvine Co., they have been designing their buildings with extra empty conduits since the 1980s, which could make it easier to install Google Fiber without much hassle. While Google said a while ago that they are also looking at Los Angeles and San Diego for a roll-out of the new technology sometime in the future, Google failed to provide further information on the matter. If Google Fiber is as successful as expected in Irvine, it will likely spread very quickly throughout the state, country, and even to various other areas around the world. Everyone wants faster internet, and this could be the technology that gives it to us.

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Friday, July 22, 2016

ZestFinance to Use Search Data in Calculating Credit Scores



Traditionally, a credit profile is derived by looking at a potential borrower's history of paying back loans. Whether from car loans, credit card usage, or a mortgage on a home, the more an individual can show that they have paid back borrowed money in the past, the lower their interest rate will be on a new loan. However, there is the issue of the Catch-22 of credit: without any credit history, it is very difficult to get your first loan on the path to a good credit profile. Some companies have started including monthly rent payments in their calculations. In partnership with Chinese search engine Baidu, Hollywood credit firm ZestFinance will be using a potential borrower's internet search and shopping history to calculate their credit score, as described in James Rufus Koren's L.A. Times article.

Nontraditional means have been used in the past to calculate a potential borrower's credit, especially when that borrower has never borrowed money, but this will be the first time using search data. ZestFinance has focused on borrowers with little credit history from the very beginning and is confident that the sheer size of Baidu's engine will make them succeed where no one has ever dared venture before. The company will be breaking out in both the US and China, underwriting loans through the companies Basix and JD.com, respectively.

In addition to using the search data in calculating credit profiles, behavioral data gained from analyzing search history can help the company to avoid fraudulent customers. With enough data, ZestFinance believes they will be able to statistically determine the likelihood of a borrower paying back their loan in a certain time frame. One example they give is that for some reason, potential borrowers who fill out their loan application with proper capitalization are more likely to pay back their loan than a borrower who writes in all capital letters. They aren't sure exactly why this correlation exists, but they believe that enough research will enable them to create fair assessments of a borrower's credit profile.

Some believe that this system will be unfair, because how can anyone really tell if someone will pay back a loan based on what they look up online? However, if this is the system that enables the majority of those people who were previously refused loans to start down the road to good credit, then it may be worth it. In fact, ZestFinance believes their system will be fairer than current non-traditional calculations in that it can allow people with no credit history to have a decent interest rate, whereas before, they had to choose between paying exorbitant rates or missing out completely on the chance to develop their credit profile. As Douglas Merrill, a ZestFinance executive, says, three out of four Chinese citizens lack the financial history to have a fair credit profile. In exchange for a small, carefully limited, loss of privacy, credit could be gained more easily by everyone, and for most, that's a pretty simple trade.

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Friday, October 23, 2015

Google to Offer New "YouTube Red" Subscription-Based System



Where YouTube once made all of its income through advertisement sales, the Google-owned company is planning to make a big change. Starting next week, YouTube will be providing an option for viewers to pay $9.99 per month to be a part of a service called YouTube Red. As described by Saba Hamedy and Paresh Dave, in their L.A. Times article, this service will not only remove advertisements from most videos, thereby enhancing the viewer's enjoyment, but will also provide the ability to download content and stream music from Google Play.

YouTube, which first opened in 2005, grew in popularity very quickly and as purchased by Google a year later. Since then, while videos on YouTube get millions of views per month, Google has found that the well-known site is not quite the money-maker it might have been expected to be. Analysts believe that this is because YouTube is free, in general. Artists, musicians, instructors, and entertainers can upload videos for free, and people around the world can watch, like, and comment those videos for free. Only videos with advertisements provide any sort of income to YouTube and the maker of the video.

Now, with YouTube Red, Google's parent company, Alphabet Inc., expects to make far more money from the site without increasing advertisements or drastically changing its currently free setup. Analysts YouTube Red has great potential to become hugely profitable, but only if YouTube finds a way to overcome competition by Facebook, Vimeo, and Snapchat, among several other competitors.

Furthermore, will it really be worth it to viewers? Is the removal of ads, even on top of the addition of all kinds of new content by such YouTubers as The Fine Bros, Lilly Singh, and Pewdiepie, really worth the $10 per month that it will cost. YouTube tends to be targeted more toward teenagers and younger Millennials, so that would also mean that subscription to YouTube Red would probably fall under the jurisdiction of viewers' parents, who may not be willing to spend money on that which used to be free.

Much of the new content will be produced by well-known YouTube stars, who, unlike so-called "traditional actors," tend to come up with the content in their own videos. Many such stars started out with comedy or singing shows, filmed in their bedroom, and since have accrued hundreds of thousands of subscribers. It is these individuals that YouTube Red is going to use to try to pique the interest of potential viewers.

Market research company EMarketer believes that the growth of YouTube's ad revenue will slow over the coming years, which would make now the perfect time for the company to move away from advertisements and toward other forms of income. Many wonder, however, how this new system will affect the YouTube stars, some of whom are making a comfortable living off of payments from advertising sponsors. Will they be willing to give up that security to be a part of this new project? Hamedy and Dave seem to conclude that with YouTube Red, the stars will have more opportunities to create newer and better content that previously would have been cost prohibitive. YouTube executives believe that the stars will see the project's potential and will happily sign on to be a part of this new system.

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Tuesday, May 19, 2015

FCC Introduces Rules Promoting Net Neutrality




2/27/15 - One of the most controversial topics in recent discussion is net neutrality. Net neutrality is the principle by which Internet providers provide equal access to all online materials, without favoring particular websites. The push for net neutrality comes from a common practice among Internet providers by which certain online content has slower speeds than others. This “speed discrimination” leaves users with two options: wait extra time to access certain data, or pay to use “faster lanes.” The FCC has, as of Thursday, passed a set of rules that provide for the government's regulation of Internet speeds. Jim Puzzanghera, in his L.A. Times article, discusses what this means, economically and otherwise.

While the Federal Communications Commission claims that these regulations will not be anywhere near as tough as the provisions in other industries, these net neutrality rules mean that the government will have some semblance of control over the Internet. Conservatives and telecommunications companies fear governmental intrusion in a system that is already working well, and liberals applaud the FCC for promoting free and equal access to all legal online materials.

Broadband, just like water and electricity, has become a commodity, a necessity in the everyday life of an average American. However, like with water and electricity, there may be some sense in the government regulating broadband, since it would give everyone access. Quoting similarities to freedom of speech, supporters of net neutrality feel that it is the best way to give everyone equal ability to acquire information.

Generally, neither side of the argument disagrees that Internet providers should have some sort of checks and balances. It is the extent of these regulations that worry many. The Internet, if treated as a commodity, should be as it is now. People can pay more money for a better product, just as people can pay more money for access to a better Internet connection. The two seem very similar. On the other hand, if treated as a utility, like water or electricity or telephone service, broadband seemingly should be equally available to all potential consumers.

In the past, two attempts by the FCC to introduce net neutrality rules have been blocked by federal judges as illegal in some way. Tom Wheeler, Democratic member of the FCC and architect of this net neutrality plan, seems confident that it will be successful. Wheeler decided to classify Internet as a “utility-like” product, which may or may not help his cause. There are sure to be many attempts to throw out the proposed FCC rules, and so, none are quite sure whether net neutrality will be a lasting phenomenon in our future.

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