ZestFinance to Use Search Data in Calculating Credit Scores

Traditionally, a credit profile is derived by looking at a potential borrower's history of paying back loans. Whether from car loans, credit card usage, or a mortgage on a home, the more an individual can show that they have paid back borrowed money in the past, the lower their interest rate will be on a new loan. However, there is the issue of the Catch-22 of credit: without any credit history, it is very difficult to get your first loan on the path to a good credit profile. Some companies have started including monthly rent payments in their calculations. In partnership with Chinese search engine Baidu, Hollywood credit firm ZestFinance will be using a potential borrower's internet search and shopping history to calculate their credit score, as described in James Rufus Koren's L.A. Times article.

Nontraditional means have been used in the past to calculate a potential borrower's credit, especially when that borrower has never borrowed money, but this will be the first time using search data. ZestFinance has focused on borrowers with little credit history from the very beginning and is confident that the sheer size of Baidu's engine will make them succeed where no one has ever dared venture before. The company will be breaking out in both the US and China, underwriting loans through the companies Basix and JD.com, respectively.

In addition to using the search data in calculating credit profiles, behavioral data gained from analyzing search history can help the company to avoid fraudulent customers. With enough data, ZestFinance believes they will be able to statistically determine the likelihood of a borrower paying back their loan in a certain time frame. One example they give is that for some reason, potential borrowers who fill out their loan application with proper capitalization are more likely to pay back their loan than a borrower who writes in all capital letters. They aren't sure exactly why this correlation exists, but they believe that enough research will enable them to create fair assessments of a borrower's credit profile.

Some believe that this system will be unfair, because how can anyone really tell if someone will pay back a loan based on what they look up online? However, if this is the system that enables the majority of those people who were previously refused loans to start down the road to good credit, then it may be worth it. In fact, ZestFinance believes their system will be fairer than current non-traditional calculations in that it can allow people with no credit history to have a decent interest rate, whereas before, they had to choose between paying exorbitant rates or missing out completely on the chance to develop their credit profile. As Douglas Merrill, a ZestFinance executive, says, three out of four Chinese citizens lack the financial history to have a fair credit profile. In exchange for a small, carefully limited, loss of privacy, credit could be gained more easily by everyone, and for most, that's a pretty simple trade.

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How to Build, Maintain, and Repair Credit

Credit is a necessity in this day and age. Without a good credit score, it can be almost impossible to get a loan, buy a car, or purchase a house.  But what can you do if you have little to no credit? How can you get started? Well, according to David Lazarus, in his L.A. Times article, stepping into the world of credit scores and debt payments may not be as difficult as it seems.

Lazarus' sources show that over half of all American consumers have subprime credit scores. 26 million consumers have no data on file with credit companies and 19 million have information that is so outdated that it is almost useless by lenders. These Americans are unlikely to get a loan at all, and if offered, the rate on the loan will be much higher than those provided to others with better records. Lazarus focuses on two main problems: an inability to begin establishing credit and difficulty improving a low score.

There are a few types of loans that are designed to help new borrowers to start to build credit. A credit score is based on borrowing money and paying it back. So, the easiest way to establish credit is by getting a credit card from a store or a bank and using it. The key to the card is to use, not overuse. Build credit by having a balance on the credit card and paying off the balance on time each month. In this way, a lender can see that their money is in good hands. In general, when a lender gives you money, it is because you have a history of on-time payments. In fact, some credit reporting companies such as Experian and Equifax consider monthly rent payments in calculating a credit score.

After you have shown that you can handle a credit card, other loan options, such as "credit builder loans" are available, Such loans, which tend to be less than $1,000, are offered by credit unions as another path by which borrowers can show that they can be trusted. This type of loan is very interesting in that it is based specifically around building credit, rather than providing a borrower with needed money. With a credit builder loan, a designated amount of money is locked in a savings account by the lender. When the last payment has come in from the borrower, the money is released. While it would be just as easy for someone to save up their money by putting a designated amount aside each month, this "loan" allows a saver to build their credit score in the process.

As for those who have already borrowed more money than they can pay back, Lazarus assures them that all is not lost. However, do not let it get so bad that debt collectors come calling. Once the collectors show up, a mark on your file appears that will stay for up to 7 years, affecting your credit score and ability to get a loan. To avoid collection agencies, you can try working out a payment plan with your lender. Contact your creditor immediately if you think you will be behind on your payments.

If your score has already taken a hit, recovering can be difficult, but not impossible. Lazarus suggests that the first step is to get a copy of your credit report and begin paying off outstanding debts. As you pay off more debts, potential lenders tend to trust you more and more. After 7 years, the black mark on your record will disappear, which will bring your score up, but what can you do in the meantime? The best thing you can do, according to Lazarus, is just get your finances in order and avoid accruing more debts. Other than that, he assures those with bad credit that with enough time and good financial planning, things will get better.

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FICO Introducing Alternative Credit For Those With Poor or Nonexistent Credit History

4/3/15 - Individuals with low credit scores struggle to get a credit card, or to obtain a mortgage or other loan. Some see this as a fair system, especially since a low credit score usually means that the individual has a history of late payments or outstanding balances. It only makes sense that those with sketchy credit history should be trusted with more credit less readily. However, what about people without any credit history? A recent L.A. Times article discusses the options available for such individuals.

To build up a credit score, someone gets a credit card or loan, then pays back the loan on time, so as to show the credit company that they can be trusted. The length of a person's credit history is a substantial factor in determining how much money a bank or credit company would be willing to lend them. Unfortunately, without credit history, it can be difficult to get a loan in the first place. Without that first loan, the aspiring borrower can't build up a history of timely payments, and will therefore be unable to get a loan. This seemingly endless cycle has many newcomers wondering what to do.

Fortunately for young, first-time borrowers, Fair Isaac Corporation, known for its FICO credit score, has been working together with LexisNexis Risk Solutions and Equifax to create an alternative system for determining credit scores for individuals with little to no credit history. According to their research, someone with a good record of paying utility bills on time would also likely pay credit card bills in much the same pay. Using payment history instead of credit history, this system will create alternative credit scores and provide them to the top credit card issuers. Fair Isaac has yet to release information as to which banks have decided to participate in this program.

This currently unnamed new program is not meant to replace the FICO credit score. Instead, it will provide information only to credit card companies, in order to give credit-less consumers, usually young people, the opportunity to get a credit card and start building up their credit. Once credit has been built up through a history of timely payments, the consumer will be able to rely on the standard FICO credit score in order to get a mortgage or other loan.

According to a representative of LexisNexis, all collected data will be protected under the Fair Credit Reporting Act, so everyone involved will be able to dispute negative events on their credit reports, such as disputed bills. This system appears to have positive effects for all involved. New borrowers will be able to get credit cards with much less of a struggle. Banks will gain access to millions of previously non-existent customers and their interest payments. It's a win-win situation for everyone.

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Hackers Gain Access To Anthem Database

2/6/15 - Over the past year, several major retailers, including Target, Home Depot, and Michael's have been victim to the cyber-attacks of hackers. The most recent target on a lengthy list of such data breaches was Anthem Blue Cross, a major health insurance provider. Chad Terhune discusses the consequences of this hack in his article in the Los Angeles Times.

While Anthem states that hackers did not gain access to credit card information and health records, they were able to access much more. From name to date of birth to Social Security number, it appears that these hackers now know most of the personal information belonging to up to 80 million individuals who have health insurance through Blue Cross.

The sheer amount of personal information gathered by the hackers is enough to be quite certain that identity theft is a likely outcome. The personal information could be used by the hackers or others to open new lines of credit, or possibly even to access and empty existing accounts. Anthem warns any who have had coverage in the past and any who are currently covered by Blue Cross to keep a watchful eye on their financial accounts, in case identity theft is the main goal of these hackers.

One of the more upsetting parts of this situation for many is the fact that the stolen information wasn't even encrypted. It's bad enough that the databases got broken into, but a lack of encryption on the stored information means that cyber-criminals have easy access to the data within those databases. In fact, Anthem was even forced to pay a fine of $1.7 million in connection to allegations by the federal government that a weakness in their security left clients' personal information open to attack. Why hasn't Anthem learned its lesson?

Anthem, along with many other companies, need to develop better safeguards and protection mechanisms to make sure that only authorized parties are able to access personal information. For a company as large as Anthem to have left data unprotected multiple times in less than two years is just irresponsible. Sure, there are hackers that can make their way past any defenses, but better protections will at least slow them down, maybe even enough to stop some of them altogether.

This is a crucial time for Anthem, due to the thousands of people trying to enroll in coverage under the Affordable Care Act. They will have to be very careful dealing with this issue, in order to convince their clients not to look elsewhere for a health insurance provider. While Anthem has dealt with the attack through the proper channels, by contacting the FBI immediately, most people would still be more comfortable trusting the large company with their information if Anthem underwent a massive overhaul of their security systems. Such a project could prevent future breaches and make all involved parties much happier.

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Each Year, Thousands Mistakenly Declared Dead

1/23/15 - How would you feel if the Social Security Administration and the world's top credit reporting companies proclaim you dead? Well, about 1,000 people per month are mistakenly declared dead by such organizations, leading to a great amount of stress and wasted time in order to reverse such decisions. In his L.A. Times article, David Lazarus describes the tale of George Sledge, a 58-year-old man who has been forced to file a lawsuit in an attempt to force the credit reporting companies to bring him back to life.

While many of the mistakenly listed individuals on Social Security Administration's “Death Master File” are there due to typographical mistakes and other such human errors, a sizable number could be avoided by simple fact-checking on the part of the credit reporting companies. Besides the amount of time you might spend convincing and arguing that you're is still alive, there are much worse consequences.

One such consequence is in regards to your credit score. When anyone is marked as dead, their credit score is automatically set to zero. While this helps to prevent identity theft, it also makes it impossible for a someone like Sledge to get a loan or sign up for a credit card, or even, in some cases, get a job. Furthermore, credit reporting companies have databases full of information that they sell or share with other companies. When someone has been declared dead in one database, it is almost as if they have been simultaneously declared dead in all other databases.

So, even if a person like Sledge were able to get a single company to take him off of the “Death Master File,” all of the other companies would still have him marked as dead. To go through the same rigorous process with every possible company would be straining, if not completely impossible. So, what could an individual in Sledge's position do?

Lazarus suggests that everyone should keep a close eye on their credit information. There are ways to report incorrect information, and if such information is found, you should take care of it sooner rather than later. Most of all, though, Lazarus states that these errors would happen much less often if companies would do their due diligence. A simple phone call might be enough to prevent a living person from being mistakenly marked as deceased, and that could make all the difference.

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